Schiphol Airport Support Holland Flower Alliance Ideal Flowerbox Project

Schiphol Airport Support Holland Flower Alliance Ideal Flowerbox Project

Schiphol Airport in Amsterdam recently announced their support for the Holland Flower Alliance (HFA) as they work towards implementing the Ideal Flowerbox for floral transportation. The standardized box and pallet are being devised and developed to make the shipment of flowers more efficient and sustainable.

HFA recently carried out a successful two-month trial on the Nairobi, Africa to Amsterdam, Netherlands route, which resulted in airline pallets of flower shipments increasing by 15% in weight. This welcome increase makes the transportation process of flowers more efficient and sustainable.

Director of Business Development for Amsterdam Airport Schiphol, Roos Bakker said, “The shipment of flowers is an important activity at Amsterdam Airport Schiphol, so we are very supportive of the Ideal Flowerbox project and we are excited about the initial trial results showing how the box can improve sustainability in the supply chain.”

Mr. Bakker continued, “We actively encourage innovation within the air cargo community, and we believe that collaboration with the HFA partners will continue to yield positive results for all stakeholders involved in the shipment of flowers.”

The Ideal Flowerbox project was devised to reduce unused space between flower boxes and pallets on shipments by introducing a standardized size for transportation while increasing sustainability in the flower supply chain.

The Holland Flower Alliance which is made up of Amsterdam Airport Schiphol, KLM Cargo, and Royal FloraHolland are funding the project.

Senior Consultant Supply Chain Innovation at Royal FloraHolland, Christo van der Meer who led pilot project task force had this to say, “The initial trial was very successful with a 15 per cent increase of weight on airline pallets and boxes on the Nairobi to Amsterdam route, which demonstrates the value of collaboration between Amsterdam Airport Schiphol, KLM Cargo, and Royal FloraHolland,”

Mr. van der Meer added, “The results show that with the use of the Ideal Flowerbox we are able to optimize the aircraft’s load factor, which is beneficial for a sustainable and efficient operation.”

HFA hope to the implement the Ideal Flowerbox on more flower shipment routes in 2019